Jennie 1056 Crop

Chief Operating Officer PRSHM

Jennie Deneka

Jennie Deneka is the Chief Operating Officer for Pacific Reach Seniors Housing Management and is responsible for leading operations for all 25 communities providing care for more than 4,000 seniors. She is passionate about improving seniors care and seniors housing through growth and leadership of those working in the industry.

Ms. Deneka has been in the health care industry for over 20 years and has been a leader in the seniors care and retirement industry for over 10 years with experience in both Alberta and British Columbia.

Before joining Pacific Reach, Ms. Deneka was the Regional Director of Operations, where she led initiatives to improve customer satisfaction, overall resident safety, and employee engagement and training. She has also been a senior advisor for Alberta Health Services and held senior positions with the Forest Grove Care Centre and Fraser Health Authority.

Ms. Deneka is a registered nurse along with having her Project Management & Executive Coaching certificates, and a Masters in Leadership and Training. She has authored a number of articles for industry and community publications on seniors’ health, seniors’ care and seniors’ housing needs.